Jay-Z Rhapsody Ad for Blueprint 3
Jay-Z change clothes in his new Rhapsody commercial to promote his new album Blueprint III. Each scene recreates his past album covers artwork. I must say this is one of the most creative music ads I’ve ever seen. For more on the partnership with Jay-Z and Rhapsody read the press release below.
Jay-Z has teamed up with Rhapsody® and MTV to promote the highly-anticipated release of his new album, “The Blueprint 3.” As part of the partnership, the entire album will be available for fans to listen to for free on Rhapsody.com and from MTV’s “The Leak”, almost two weeks prior to its official release. In addition, Rhapsody will also make the new album available for purchase beginning September 8, three days ahead of the street release, and will include two exclusive bonus tracks.
Leading this partnership, three new Rhapsody TV spots will debut starting on September 1 across MTV Networks. In addition to two 30-second ads, Rhapsody will premiere a 60-second version of the ad in the 2009 MTV Video Music Awards on September 13.
Props: NahRight
admin on August 31st 2009 in Advertising
RoB Jone$ responded on 31 Aug 2009 at 10:23 pm #
Yo mah dude holla at da kid if anyting. Much luck with this yah mean.