Amber Rose has be announced the new face of Boadicea the Victorious, a new fragrance by Michael Boadi. She made an appearance on Friday for London’s Fashion Week at the Boadicea The Victorious stand in Selfridges. Rose who is signed to modeling agency Ford has made prior appearances on advertising campaigns for Louis Vuitton. Amber Rose is emerging as a style icon and isn’t in the shadows of her boyfriend Kayne West with the moves she’s been making. Michael Boadi’s fragrances have been used by Michelle Obama, Kate Moss and Madonna.
Billionaire Boys Club is set to release three different Blue Print 3 t-shirts next week in celebration of Jay-Z’s 11th album. Pharrell gives a preview of the graphic at a recent photo shoot.
This item is going to be sold out faster then Jay-Z’s Madison Square Garden tickets.
Sean John seized the account for the NBA’s 2009 Hall of Fame event. The fashion company is the official designer for the Hall of Fame jackets that inductees wore during the ceremony. Michael Jordan, David Robinson, John Stockton, Jerry Sloan, and Vivian Stringer wore the jackets as they were inducted to the Hall of Fame.
Abercrombie & Fitch Co. has sued Beyonce Knowles claiming that her plans for a new fragrance which is to be launched early in 2010 infringes on its existing trademark.
In a federal lawsuit filed on Tuesday in Columbus, Ohio, Abercrombie claims a fragrance under the singer’s “Sasha Fierce” label “poses a likelihood of confusion” with the retailer’s own “Fierce” brand.
It said such confusion could deprive it of control over a trademark it has used since 2002, and perhaps cost it sales. The lawsuit seeks to halt potential trademark infringement, unfair competition and deceptive trade practices.
Abercrombie has sold more than $190 million in fragrance under the Fierce name and expects $64 million of sales in 2009. This puts a damper on plans because fragrance maker Coty Inc has signed an agreement to market Knowles’ frangrance . To solve this issue Beyonce’s “Fierce” brand for the fragance just needs to be renamed.
Keyshia Cole made an appearance at a Cleveland,Oh Walmart store to celebrate the second year of her relationship with Luster Products. Keyshia is the Luster’s Pink Brand Smooth Touch celebrity endorser. Continue Reading »
Pharrell Williams, musician and fashion entrepreneur has partnered up with Gap to celebrate the company’s 40th Anniversary with a limited edition collection. Designed by Pharrell the clothing is made of recycled fabric from Pharrell’s textile company called Bionic Yarn. For the offical site click Pharrell + Gap Design Collaboration.
For their new single titled “Your Heels” Day 26 and Heels.com have partnered up to exclusively sell the groups shoe line “EIGHT2SIX”. Priced at $99.99 get a 15% coupon when following the company on Twitter @HighHeels. The group recently was on 106 and Park, and give host Rosci the first pair from their line.
It’s only right that since Male R&B acts have the attention of the female consumer that they start selling products to that target market.
Available through selected retail stores, Kid Cudi and A Bathing Ape collaborate on this t-shirt in anticipation for Cudi’s ablum release. Man On The Moon: The End of the Day is set for release on September 28th.
Sean “Diddy” Combs in Fashion’s Night Out P.S.A which will be held on September 10, 2009 where flagship stores, boutiques, and department stores will keep doors open late to implement a creative customer experience during the first evening of New York’s Fashion Week. The event will encompass festivities galore with inventive window displays to model and celebrity appearances. Rumors of musical performances, downtown barbecues, shoe capsules, limited-edition rings, and sweepstakes abound.